Planning Atlas
AtlasDevelopersChoice Homes
Planning AtlasDevelopers` Choice Homes
Developer · London

` Choice Homes.

A developer bringing schemes forward across London. Has 16 applications in 5 boroughs, seeking 9 residential units, at a 36% approval rate, 1999–23.[1] Where they build, and how, is below.

Developer9 units sought5 boroughs36% approval
Where they build — by borough · tap to focus
FewerMore applications
ShowingAll years · subscriber →across all years on record — a period re-scopes the headline figures and the trend
Headline figures count substantive applications only — full, householder and listed building. 2 further procedural applications (S73 variations, condition discharges, prior approvals, certificates, trees, adverts) are on the record: toggle All to include them.
At a glanceEach metric links to the investigation behind it
All investigations →
16
Applications
London 1999–23
0
Refusals overturned
no refusal has been overturned at appeal
Why is ` Choice Homes listed as a developer?It is recorded as the applicant bringing forward 16 applications.
Record component
Applications
Approval rate
Basis
` Choice Homes
12
45%
Primary organisation name recorded as the applicant
` Choice Homes Ltd
4
0%
Verified alias on the planning record — merged into this identity
Total
16
36%
Each application counted once across all components
` Choice Homes
12
45%
Primary organisation name recorded as the applicant
` Choice Homes Ltd
4
0%
Verified alias on the planning record — merged into this identity
Total
16
36%
Each application counted once across all components
Recorded on council registers as: ` Choice Homes” (9) · Choice Homes” (3) · ` Choice Homes Ltd” (2) · Choice homes” (1) · ` CHOICE HOMES LTD” (1) · ` CHOICE HOMES” (1) · Choice Homes Ltd” (1)
Possible matches that cannot be tied to this checked identity are excluded rather than guessed.
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Approval rate over time — improving or slippingtheir London-wide rate by year
0%50%100%’99’00’05’06’07’08’09’11’12’19’23
What they build — by scheme type
18decisions

Click a slice to reshade the London map by that type.

Their planning record — policies in play

The policies most in play across this developer's schemes — how often each appears, and how often a scheme citing it wins consent.

Policies are coded from each officer report and decision notice — this table publishes when decision-notice ingestion lands. No policy record is shown until it's real.
Case officers — win rate when this developer submits

How often each named case officer grants consent on this developer's schemes. Pairing patterns from the public register — not endorsements.

The officer↔developer pairing isn't joined in the data layer yet — this table publishes when it is. Each borough's officers are already ranked in Track Records.
Applications by borough
Borough
Applications
Approval rate
13
31% (4/9)
2
2 approved · 0 refused
1
0 approved · 1 refused
1
0 approved · 1 refused
1
0 approved · 1 refused
13
31% (4/9)
2
2 approved · 0 refused
1
0 approved · 1 refused
Show all 5 rows
1
0 approved · 1 refused
1
0 approved · 1 refused

Where this developer builds, 1999–23.[1] Click the map above to explore spatially, or a row to open the borough.

Outcomes secured — S106 by borough
S106 outcomes per unit aren't traced per developer yet — the borough-by-borough table publishes when the section 106 agreements and committee reports are ingested against this developer's consents.
Recent applications
Address
Borough
Type
Outcome
Date
Croydon
Full planning permission
Refused
2023-03-10
Hackney
Prior Approval for Development Authorised by Act of Parliament
Not required
2020-06-18
Hackney
Full Planning Permission
No determination
2020-03-12
Hackney
Full Planning Permission
Refused
2019-12-04
Brent
Conditions pursuant to a full permission
Approved
2012-07-23
Hackney
Full Planning Permission
Approved
2011-08-08
Hackney
Full Planning Permission
Approved
2009-10-19
Hackney
Full Planning Permission
Refused
2009-07-10
Camden
Full Planning Permission
Withdrawn
2008-11-24
Kingston Upon Thames
Full Application
Refused
2008-02-08
Hackney
Full Planning Permission
Refused
2007-03-27
Hackney
Full Planning Permission
Approved
2006-08-04
Hackney
Full Planning Permission
Refused
2006-07-19
Hackney
Full Planning Permission
Refused
2006-01-23
Hackney
Full Planning Permission
Refused
2005-09-27
Hackney
Full Planning Permission
Approved
2000-05-05
Hackney
Full Planning Permission
Refused
1999-09-06
Croydon
Full planning permission
Refused
2023-03-10
Hackney
Prior Approval for Development Authorised by Act of Parliament
Not required
2020-06-18
Hackney
Full Planning Permission
No determination
2020-03-12
Show all 18 rows
Hackney
Full Planning Permission
Refused
2019-12-04
Brent
Conditions pursuant to a full permission
Approved
2012-07-23
Hackney
Full Planning Permission
Approved
2011-08-08
Hackney
Full Planning Permission
Approved
2009-10-19
Hackney
Full Planning Permission
Refused
2009-07-10
Camden
Full Planning Permission
Withdrawn
2008-11-24
Kingston Upon Thames
Full Application
Refused
2008-02-08
Hackney
Full Planning Permission
Refused
2007-03-27
Hackney
Full Planning Permission
Approved
2006-08-04
Hackney
Full Planning Permission
Refused
2006-07-19
Hackney
Full Planning Permission
Refused
2006-01-23
Hackney
Full Planning Permission
Refused
2005-09-27
Hackney
Full Planning Permission
Approved
2000-05-05
Hackney
Full Planning Permission
Refused
1999-09-06
Consultants they instruct— subscriber data
At a glance
Developer` Choice Homes
Coverage5 London boroughs
Applications16 (1999–23)
Units sought9
Approval rate36%
London rank#2896 of 14,955
Related investigations
How every developer ranks →
Approval rate, units sought and borough coverage across London developers, consultants, officers and inspectors.
Refusal Hotspots — where it's hard →
The wards and boroughs where applications die — and the ones that wave almost everything through.
Sources & method
  1. [1]Applications, approval rate, borough breakdown and units — the planning applications across London on which this company is the named applicant, from borough planning registers. Individual householders are excluded. Units = residential units conservatively parsed from each proposal (sought, not delivered); not every scheme states a count. · methodology
  2. [2]Agents — the named planning agent on each of this developer’s applications, joined to the London consultant record. · methodology
Methodology is published in full so every number is traceable to its primary source.